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Can claims like “Premium”, “Selected quality” or “Best quality” be used on food labels?

Updated by SFA
Claims such as “Premium”, “Selected quality” or “Best quality” are examples of marketing claims. Such claims, if used on food, must not be false or misleading. The company should also be able to provide substantiation for the use of such claims, if required.

Topics:

Regulatory Standards, Frameworks & GuidelinesFood Labelling & Packaging Guidelines

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