What are the approved media allowed for the advertising of healthcare services provided by registered Traditional Chinese Medicine Practitioners?
The Healthcare Services Act 2020 (HCSA) FAQs, Enhanced advertising control of healthcare service
The practice of Traditional Chinese Medicine (TCM) is not considered a licensable healthcare service under HCSA. Advertisements of TCM service(s) will not be subject to advertising controls under the Healthcare Services (Advertisement) Regulations.
However, Traditional Chinese Medicine Practitioners must adhere to the Ethical Code and Ethical Guidelines for Traditional Chinese Medicine Practitioners.
Related questions
Do Healthcare Service (Advertisement) Regulations (HCS (Advertisement) Regulations) cover advertisements of non-licensable healthcare services (e.g. Traditional Chinese Medicine, physiotherapy, chiropractic)?
Will advertisements involving the use of terms specific to the principles and prescribed practice of Traditional Chinese Medicine, without reference to any diagnosis or terminology used in Western Medicine be allowed? E.g., the use of “消渴症” instead of “diabetes”.
Which group of healthcare professionals are allowed to use the title “Dr” in healthcare service advertising without needing to specify their qualifications?
Will registered Traditional Chinese Medicine Practitioners with a doctorate degree / PhD in Traditional Chinese Medicine be required to state their qualifications and credentials when using the term “Dr” in healthcare service advertising?
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